Digital Marketing

What is Digital Marketing?

At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. 

Cost Effective

Small and medium businesses don’t have a big amount to spend on marketing. Still, the objective is to reach maximum people with the lowest possible cost. A one-time TV ad can of 30 seconds cost a business more than 3,50,000 Rs. if shown at a normal time during the day. A small business doesn’t have that amount of money. Even the print ads and billboards cost a lot. While on the other hand, Digital ads can reach a super-targeted audience at a lower cost.

Huge return on investment:

Nothing matters more to a business than the return on the investment it makes. Digital marketing offers a substantial return on small investments. Email marketing or running advertising campaigns on social media platforms cost little when compared to traditional marketing techniques.


Hey there! Bhavesh here from Pune. Welcome to my blog! I’m glad that you checked out my page. I am a Computer Engineer  who is passionate about digital marketing. I have been in this industry since 2019